American company Perplexity announced a global partnership with Cristiano Ronaldo. The footballer has become an investor in the project and regularly uses the platform.
Ronaldo's role on the platform
The company said Ronaldo uses the service when preparing speeches and public appearances. Perplexity representatives described him as an example of discipline, constant self-improvement and a thirst for knowledge both on and off the field.
As part of the collaboration, Perplexity opened a CR7 hub — an interactive section with rare photos, archived goal footage, career facts and a selection of questions about Ronaldo. The company also announced new content formats, experiential products and a merchandise line.
